Hello-Android-Introducing-Googles-Mobile-Development-Platform

http://www.megaupload.com/?d=Z713SCVJ

Product Description

Android is a new software toolkit for mobile phones, created by Google and the Open Handset Alliance. In a few years, it's expected to be found inside millions of cell phones and other mobile devices, making Android a major platform for application developers. That could be your own program running on all those devices.



Getting started developing with Android is easy. You don't even need access to an Android phone, just a computer where you can install the Android SDK and the phone emulator that comes with it. Within minutes, "Hello, Android" will get you creating your first working application: Android's version of "Hello, World."



From there, you'll build up a more substantial example: an Android Sudoku game. By gradually adding features to the game throughout the course of the book, you'll learn about many aspects of Android programming including user interfaces, multimedia, and the Android life cycle.



If you're a busy developer who'd rather be coding than reading about coding, this book is for you. To help you find what you need to know fast, each chapter ends with "Fast forward" section. These sections provide guidance for where you should go next when you need to read the book out of order.

Report: Bing Searchers Still More Click-Happy Than Google Searchers When It Comes To Ads

Report: Bing Searchers Still More Click-Happy Than Google Searchers When It Comes To Ads

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by Erick Schonfeld on December 7, 2009

Are people who arrive at a Website through an organic search on Bing more click-happy than those who come from Google? Back in July, we reported some numbers from search-advertising network Chitika which showed that people from Bing clicked on ads about 50 percent more than people from Google. Chitika just ran the numbers again, and the clickthrough rate (CTR) from Bing searchers is now about 75 percent higher.

The actual CTR for Bing is 1.74 percent versus 0.98 percent for Google, compared to a 1.50 percent CTR in the summer. Google’s CTR is almost the same. Chitika is basing these numbers on 134 million ad impressions across 80,000 sites, so it is a snapshot. It is measuring the proensity for people to click on an ad at asite after arriving there from a search engine via an organic search (i.e., not a paid search ad).

While Bing’s associated CTR went up, it’s actual share of search traffic went down to 5.75 percent from 8 percent last time. So the increase in the CTR could be skewed by its relatively small market share. Ask and AOL, which both represent even smaller shares of traffic to Chitika’s network, also have higher CTRs than even Bing, with AOL searchers clicking on ads at a 2.5 percent rate.

Is a group’s propensity to click on ads inversely related to its tech savvyness? You be the judge.

Search Engine	Ad Clicks	Impressions	Ad CTR	% of Search	CTR Compared to Google
AOL	42,597	1,706,858	2.50%	1.27%	253.56%
Ask	34,437	1,958,490	1.76%	1.45%	178.65%
Bing	134,536	7,741,724	1.74%	5.75%	176.57%
Google	1,115,452	113,332,938	0.98%	84.13%	100.00%
Yahoo!	136,506	9,972,035	1.37%	7.40%	139.08%
Total Search	1,463,528	134,712,045	1.09%

A Programmer's Guide to Java SCJP Certification: A Comprehensive Primer (3rd Edition)

A Programmer's Guide to Java SCJP Certification: A Comprehensive Primer (3rd Edition)

This book will help you prepàre for ànd pàss the Sun Certified Progràmmer for the Jàvà Plàtform SÈ 6 (CX-310-065) Èxàm. Ìt is written for àny experienced progràmmer (with or without previous knowledge of Jàvà) interested in màstering the Jàvà progràmming lànguàge ànd pàssing the SCJP 1.6 Èxàm.

Å Progràmmer?s Guide to Jàvà? SCJP Certificàtion, Third Èdition, provides detàiled coveràge of àll exàm topics ànd objectives, reàdily runnàble code exàmples, progràmming exercises, extensive review questions, ànd à new mock exàm. Ìn àddition, às à comprehensive primer to the Jàvà progràmming lànguàge, this book is àn invàluàble reference tool.

This new edition hàs been thoroughly updàted to focus on the làtest version of the exàm (CX-310-065). Ìn pàrticulàr, it contàins in-depth explànàtions of the lànguàge feàtures. Their usàge is illustràted by wày of code scenàrios, às required by the exàm. The compànion Web site (www.ii.uib.no/~khàlid/pgjc3e/) contàins à version of the SCJP 1.6 Èxàm Simulàtor developed by the àuthors. The site àlso contàins the complete source code for àll the book?s exàmples, às well às solutions to the progràmming exercises.

Whàt you will find in this book:

Èxtensive coveràge of àll the objectives defined for the Sun Certified Progràmmer for the Jàvà Plàtform, Stàndàrd Èdition 6 (CX-310-065) ÈxàmÅn eàsy-to-follow structure with chàpters orgànized àccording to the exàm objectives, às làid out by Sun MicrosystemsSummàries thàt cleàrly stàte ànd differentiàte the exàm objectives ànd the supplementàry objectives to be covered in eàch chàpterÅ list of Sun?s objectives for the SCJP 1.6 Èxàm ànd à guide to tàking the exàmÅ complete mock exàm with new questions (not repeàts of review questions)Numerous exàm-relevànt review questions to test your understànding of eàch màjor topic, with ànnotàted ànswersProgràmming exercises ànd solutions àt the end of eàch chàpterCopious code exàmples illustràting concepts, where the code hàs been compiled ànd thoroughly tested on multiple plàtformsProgràm output demonstràting expected results from running the exàmples Èxtensive use of ÚML (Únified Modeling Lànguàge) for illustràtion purposes Ån introduction to bàsic terminology ànd concepts in object-oriented progràmmingÅdvice on how to àvoid common pitfàlls in màstering the lànguàge ànd tàking the exàmPlàtform- ànd tool-independent coveràgeÌnformàtion àbout the SCJP 1.6 Úpgràde (CX-310-066) Èxàm

Úser review Èxcellent for SCJP Èxàm (even SCJP 5) This is à greàt book to prepàre for the SCJP exàms. The pity is thàt it wàs designed for SCJP 1.4. But where the subject màtter for SCJP 5 is the sàme às for SCJP 1.4 Ì find this book better thàn the Sierrà/Bàtes book. The discussion is very complete ànd thorough. Very good discussion of nested clàsses, threàds, etc. But you need the S/B book for generics ànd the newer stuff. Úser review Å good book to pàss SCJÅ 4.0 -- but it tàkes time to teàch me things not required by the SCJÅ 4 exàm This is à quàlity book, the only thing thàt Ì've found wrong with it is thàt it teàches Jàvà 4.0 ànd Ì wànt to leàrn Jàvà 5.0 now. Ålso, àt the beginning of eàch chàpter the book identifies whàt is required by the Èxàm ànd whàt the àuthors hàve àdded to the book. Ìn the `heàt-of-the-bàttle`, às you're studying the book, the exàm objectives ànd the extràneous màteriàl àre mixed together. Ì hàve enough to do to certify in SCJÅ, SCJP, SCJD, ànd SCBCD without leàrning àny extràs. Ìf the àuthors think thàt they know better thàn Sun às to whàt Ì should leàrn, they should cleàrly màrk it, or hàve à pàrt Ì thàt is essentiàl to pàss the exàm ànd à pàrt ÌÌ thàt is àdditionàl leàrning thàt the àuthors wànt me to leàrn. Úser review This book show me my làckings But it is not good for explàin themes(eg. reference types o àrràys). You must to consult other books for more complete explànàtions. But this book is very necesàry like guide to you must to known. Ìt is essentiàl. Úser review Good but obselete The concepts in the book àre well explàined ànd i think its à good book for à beginner progràmmer but obsolete for sun jàvà certificàtion 1.5. Úser review very deep,,. greàt for hàrdcore jàvà progràmmer i buy this book together with kàthy's book ànd hàve pàssed the exàm with 95% score. i found the exàm very eàsy (àlthough i still missed 3 of the 61 questions), i guess it's becàuse i hàve reàd this whole book thoroughly. kàthy's book is very good too but just covers whàt you reàlly need to pàss the exàm. this book goes à step further by explàining eàch concept thoroughly, more thàn you need to pàss the exàm. if you wànt to hàve deep knowledge of how jàvà works, ànd not just merely to pàss the exàm, then this is the best book for you.

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Request to all visitors to my blog : Please swith off your lights for earth hour

Earth Hour 2009: Vote Earth! Your light switch is your vote



The Concept:


Earth Hour began in Sydney in 2007, when 2.2 million homes and businesses switched off their lights for one hour. In 2008, the message had grown into a global sustainability movement, with 50 million people switching off their lights. Global landmarks such as the Golden Gate Bridge in San Francisco, Rome’s Colosseum, the Sydney Opera House and the Coca Cola billboard in Times Square, all stood in darkness.
In 2009, Earth Hour is being taken to the next level, with the goal of 1 billion people switching off their lights as part of a global vote. Unlike any election in history, it is not about what country you’re from, but instead, what planet you’re from. VOTE EARTH is a global call to action for every individual, every business, and every community. This is a call to stand up and take control over the future of our planet. Over 74 countries and territories have pledged their support to VOTE EARTH during Earth Hour 2009, and this number is growing every day.
What you can do:
• Switch off your lights for one hour, and join the world for Earth Hour, Saturday, March 28, 8:30-9:30pm.
• Tell A Friend. Better still – tell them, your family and even your work mates. Encourage them to sign up.
• Blog about it: Create a blog post about the importance of global action on climate change and how participation in Earth Hour can make a difference. Encourage your visitors to sign up for this initiative and be a part of the movement.
• SMS your friends: Let them know that they too have the power to make a difference!

How to Do Everything with PHP and MySQL (How to Do Everything)

How to Do Everything with PHP and MySQL (How to Do Everything)

This new release in the popular How to Do Everything series explains how to build open source web applications with MySQL and PHP 5. Using these two tools, you’ll be able to create highly functional, interactive web sites easily. Follow along with a step-by-step sample application and, as a bonus, download three full-length case studies complete with code trees

Learning PHP & MySQL: Step-by-Step Guide to Creating Database-Driven Web Sites

Learning PHP & MySQL: Step-by-Step Guide to Creating Database-Driven Web Sites

PHP and MySQL are quickly becoming the de facto standard for rapid development of dynamic, database-driven web sites. This book is perfect for newcomers to programming as well as hobbyists who are intimidated by harder-to-follow books. With concepts explained in plain English, the new edition starts with the basics of the PHP language, and explains how to work with MySQL, the popular open source database. You then learn how to put the two together to generate dynamic content.

If you come from a web design or graphics design background and know your way around HTML, Learning PHP & MySQL is the book you've been looking for. The content includes:

• PHP basics such as strings and arrays, and pattern matching
• A detailed discussion of the variances in different PHP versions
• MySQL data fundamentals like tables and statements
• Information on SQL data access for language
• A new chapter on XHTML
• Error handling, security, HTTP authentication, and more

Learning PHP & MySQL explains everything from fundamental concepts to the nuts and bolts of performing specific tasks. As part of O'Reilly's bestselling Learning series, the book is an easy-to-use resource designed specifically for beginners. It's a launching pad for future learning, providing you with a solid foundation for more advanced development.